Webinar

Pricing Strategies: Find the Right Fit for Your Products

  • Friday, September 14, 2018

    8:00am – 9:00am
  • 1
    CREDITS
    Business Management and Organization

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A logical pricing strategy exists for every situation, but different situations call for different strategies. While choosing the right strategy does not guarantee success, choosing the wrong usually strategy guarantees failure. Attend this session to gain insights into common pricing strategies and learn where your organization's products belong.

Objectives

*Understand common pricing strategies and which ones you should use for your organizations products

Highlights

*Common Pricing Strategies  

- Priced-based competition  

- Market skimming  

- Market penetration  

- Loss leaders  

- Complementary pricing  

- Satisficing  

- Market segmentation  

*The "profit waterfall" fantasy  

*Aligning salesperson and shareholder pricing motivation

Additional Information

Designed For

CEOs, CFOs, Controllers, Sales and Marketing personnel

Vendor

ACPEN

Advanced Preparation

None

Prerequisite

Some pricing experience is helpful

Field of Study

Business Management and Organization

Course Number

171571687

Level of Knowledge

Intermediate

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